
Tell Your Clients “Thank You”
Creating a great client experience is a no-brainer. But coming back to them and saying “thank you” builds a community and mutual care for one another.


Have Courage. Strike Up a Conversation
Lesson Learned: Have the courage to strike up a conversation with a stranger. You may find that you have a lot in common, know the same people or both.
That was my experience with introducing myself to Nathan Moya (@generalricardo), the Head Roaster at Pyra Coffee Co. We share a passion for photography, travel, and learning about people - and it turns out we know some of the same folks in the San Luis Obispo Area.

Connecting with Audiences Through Vulnerablity
Vulnerability isn’t an easy thing for many. We naturally protect ourselves from our struggles and pain. But ultimately it’s what connects us as humans.
Come on this emotional journey with Singer/Songwriter Michael Venia, the frontman for San Luis Obispo based band, Carbon City Lights.

Let It Sink In
If you’re anything like me, you forget to set aside time to reflect on completed project and you move on to the next thing on your to-do list. I’m working on changing that by reflecting on my journey photographing Kult’s menu to documenting their grand opening.

Advocate For Yourself
The only opportunities that pan out are ones that you invest in. And part of that is taking that first step and betting on yourself. This year has been about constantly learning about myself and pivoting. I’m a serial over thinker and something that I want to get away from. I’ve recognized that it has prevented me from jobs, meeting people, and learning new things.
I’m done with all that and I wanted to share a how responding to one IG story kickstarted a client relationship with business owners Nino and Cheryl Eng of Kult and Nite Creamery . It’s been great getting to know them, as well as their Head Chef Steve Lucero, and contribute to bringing their vision to life.

Change
I’ve been sitting on this image for weeks. And frankly I’ve been sitting on a pile of client work that I’ve been shooting for months. I needed a break to work on myself. I was suffering from burn out, self doubt, and just too inundated by with how others were sharing their lives and presenting their work. I was feeling the pressure of having to do it like so and so and build a community to get followers and do things step by step. It was too much.

Saving Surfside Donuts
The pandemic was taking an economic toll on the small business community around the nation. On a local level in San Luis Obispo County, the beloved Surfside Donuts in Pismo Beach, CA was transparent about the negative impact the shutdowns and the possibility about not being able to keep their doors open.

Chicano Batman at The Fremont
Ineffable Music and The Fremont Theater in San Luis Obispo hosts Chicano Batman and Brainstorm for an evening of eclectic music on April 28, 2019.